This established snack brand with an enviable reputation and fantastic product (tastes great and is good for you too!) had built good retail distribution but recognized rate of sale had to improve if they were to hold their position and build significant growth in the future.
We joined the Munchy Crew in September 2015 to provide a complete package of support to manage the marketing for this innovative business; refocusing the brand on great taste and health, rebuilding their online presence and guiding the redevelopment of the brand’s packaging and communications activity.
Interest in the brand is growing and new products are in the pipeline. We’ll have more to report soon but find out more about these “tasty little toasted treats” at munchyseeds.co.uk.
We have been working closely with Steve Curzon and the team for over a year now and the pace at which they move to bring our brand and products up to speed is mind boggling. One of the advantages of bringing a professional like Steve into your company is you gain the years of knowledge for as long or as shorter period as you like, and the results are easy to measure. Our main challenge will be letting him go!